[vc_row][vc_column][vc_empty_space height=”200″][ultimate_fancytext fancytext_prefix=”not ” fancytext_suffix=” bad.” strings_textspeed=”35″ strings_backspeed=”0″ strings_startdelay=”700″ fancytext_strings=”all real estate developers are” strings_font_family=”font_family:Covered By Your Grace|font_call:Covered+By+Your+Grace” strings_font_style=”font-style:italic;” strings_font_size=”desktop:50px;tablet:40px;tablet_portrait:30px;mobile_landscape:30px;mobile:25px;” fancytext_color=”#999999″ typewriter_cursor_color=”#ff3a3a”][vc_empty_space height=”100″][ult_buttons btn_title=”Case Study” btn_link=”url:http%3A%2F%2Fembernavarro.com%2Fcatalyst_community_developments_case_study%2F|||” btn_align=”ubtn-center” btn_title_color=”#ff3a3a” btn_bg_color=”” btn_bg_color_hover=”#dd3333″ btn_title_color_hover=”#ffffff” icon_size=”32″ btn_icon_pos=”ubtn-sep-icon-at-left” btn_border_style=”solid” btn_color_border=”#dd3333″ btn_color_border_hover=”#ff3a3a” btn_border_size=”1″ btn_radius=”0″ btn_font_family=”font_family:Roboto|font_call:Roboto” btn_font_size=”desktop:15px;” btn_line_height=”desktop:15px;”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”200″][vc_icon icon_fontawesome=”fa fa-angle-down” color=”white” align=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”200″][vc_column_text css_animation=”fadeInUp”]

THE OLD LOOK

[/vc_column_text][ultimate_carousel slider_type=”full_width” slide_to_scroll=”single” slides_on_desk=”1″ slides_on_tabs=”1″ slides_on_mob=”1″ arrow_color=”#ff3a3a” next_icon=”ultsl-arrow-right6″ prev_icon=”ultsl-arrow-left6″ dots=”off” centermode=”on”][vc_single_image image=”176″ img_size=”large” alignment=”center” css_animation=”none” image_hovers=”false”][vc_single_image image=”182″ img_size=”large” alignment=”center” css_animation=”none” image_hovers=”false” css=”.vc_custom_1515615548621{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;}”][vc_single_image image=”177″ img_size=”large” alignment=”center” css_animation=”none” image_hovers=”false”][/ultimate_carousel][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”200″][vc_column_text css_animation=”fadeInUp”]

REVAMP CHALLENGE ACCEPTED

[/vc_column_text][vc_empty_space height=”30″][vc_accordion active_tab=”false” collapsible=”yes” title_size=”normal”][vc_accordion_tab title=”Friendly”][vc_empty_space height=”10″][vc_row_inner content_placement=”middle”][vc_column_inner width=”1/2″][vc_column_text css_animation=”fadeInUp”]Using the interviews with Catalyst, I converted the information into visual language so that their clients and audience will know that Catalyst means them no harm.

I created a Design Inception Sheet, where Colour, Space, Shape, and even Movement are tackled.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/2″][vc_single_image image=”185″ img_size=”medium” alignment=”center” onclick=”link_image” css_animation=”fadeInUp” image_hovers=”false” css=”.vc_custom_1512701259186{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;}”][/vc_column_inner][/vc_row_inner][vc_empty_space height=”20″][/vc_accordion_tab][vc_accordion_tab title=”Trustworthy”][vc_empty_space height=”10″][vc_row_inner content_placement=”middle”][vc_column_inner][vc_column_text css_animation=”fadeInUp”]Catalyst has been in the real estate business for years and has had a solid backup as well as the manpower to manoeuvre the slippery slopes.

Showing the Catalyst’s business model and how they handle money transparently to clients and partners give them an edge. 

Below is a mood board called “The Freedom of Trust”, used as the art direction for Catalyst to follow.[/vc_column_text][vc_single_image image=”187″ img_size=”large” alignment=”center” onclick=”link_image” css_animation=”fadeInUp” image_hovers=”false” css=”.vc_custom_1512701876395{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;}”][/vc_column_inner][/vc_row_inner][vc_empty_space height=”20″][/vc_accordion_tab][vc_accordion_tab title=”Long Term Relationship”][vc_empty_space height=”10″][vc_column_text css_animation=”fadeInUp”]They are not going anywhere so their website needs to always be up to date and relevant to the people who do business now.

This is not anymore the dating stage, this is marriage.[/vc_column_text][vc_column_text css_animation=”fadeInUp”]These are the business model, plans, and formulas that Catalyst must show for their partners to understand who they are.[/vc_column_text][vc_row_inner content_placement=”middle”][vc_column_inner width=”1/3″][vc_single_image image=”15356″ img_size=”medium” alignment=”center” onclick=”link_image” css_animation=”fadeInUp” image_hovers=”false” css=”.vc_custom_1512703050336{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;}”][/vc_column_inner][vc_column_inner width=”1/3″][vc_single_image image=”15357″ img_size=”medium” alignment=”center” onclick=”link_image” css_animation=”fadeInUp” image_hovers=”false” css=”.vc_custom_1512703223955{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;}”][/vc_column_inner][vc_column_inner width=”1/3″][vc_single_image image=”15358″ img_size=”medium” alignment=”center” onclick=”link_image” css_animation=”fadeInUp” image_hovers=”false” css=”.vc_custom_1512703244401{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;}”][/vc_column_inner][/vc_row_inner][vc_empty_space height=”20″][/vc_accordion_tab][/vc_accordion][vc_empty_space height=”100″][ult_dualbutton btn_border_style=”solid” btn_color_border=”#ff3a3a” btn_border_size=”1″ button1_text=”Case Study” icon_link=”url:http%3A%2F%2Fembernavarro.com%2Fcatalyst_community_developments_case_study%2F|||” btn1_background_color=”rgba(0,0,0,0.01)” btn1_bghovercolor=”#ff3a3a” button2_text=”Let’s Talk” btn_icon_link=”url:http%3A%2F%2Fembernavarro.com%2Fcontact_me%2F|||” btn2_background_color=”rgba(0,0,0,0.01)” btn2_bghovercolor=”#ff3a3a” divider_style=”icon” divider_text_color=”#ffffff” divider_bg_color=”#000000″ divider_icon=”Defaults-question” divider_border_style=”solid” divider_color_border=”#ff473a” btn1_text_color=”#ff3a3a” btn1_text_hovercolor=”#ffffff” btn2_text_color=”#ff3a3a” btn2_text_hovercolor=”#ffffff” title_font_size=”desktop:16px;” title_line_ht=”desktop:15px;” btn_width=”200″ btn1_font_family=”font_family:Roboto|font_call:Roboto” btn2_font_family=”font_family:Roboto|font_call:Roboto”][vc_empty_space height=”250″][/vc_column][/vc_row][vc_row full_width=”stretch_row” content_placement=”middle” bg_type=”u_iframe” u_video_url=”https://www.youtube.com/watch?v=nZSkitrLE34″ video_opts=”loop,muted” u_start_time=”115″ u_stop_time=”120″ viewport_vdo=”viewport_play” enable_overlay=”enable_overlay_value” overlay_color=”rgba(0,0,0,0.2)”][vc_column][vc_empty_space height=”50″][vc_column_text css_animation=”fadeInUp”]

PROTOTYPES

[/vc_column_text][vc_empty_space height=”30″][ultimate_carousel slides_on_tabs=”4″ slides_on_mob=”3″ arrow_color=”#ff3a3a” next_icon=”ultsl-arrow-right6″ prev_icon=”ultsl-arrow-left6″ dots=”off” adaptive_height=”on” centermode=”on”][vc_single_image image=”15630″ alignment=”center” onclick=”link_image”][vc_single_image image=”15631″ alignment=”center” onclick=”link_image”][vc_single_image image=”15632″ alignment=”center” onclick=”link_image”][vc_single_image image=”15633″ alignment=”center” onclick=”link_image”][vc_single_image image=”15634″ alignment=”center” onclick=”link_image”][vc_single_image image=”15635″ alignment=”center” onclick=”link_image”][vc_single_image image=”15636″ alignment=”center” onclick=”link_image”][vc_single_image image=”15637″ alignment=”center” onclick=”link_image”][/ultimate_carousel][vc_empty_space height=”50″][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”250″][vc_column_text css_animation=”fadeInUp”]

WHAT NOW?

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Catalyst Community Developments are now updating their website based on my prototype!
I’m honored.

[/vc_column_text][vc_empty_space height=”30″][ult_dualbutton btn_border_style=”solid” btn_color_border=”#ff3a3a” btn_border_size=”1″ button1_text=”Catalyst Website” icon_link=”url:http%3A%2F%2Fcatalystcommdev.org%2F|||” btn1_background_color=”rgba(0,0,0,0.01)” btn1_bghovercolor=”#ff3a3a” button2_text=”Let’s Talk” btn_icon_link=”url:https%3A%2F%2Fembernavarro.com%2Fcontact_me%2F|||” btn2_background_color=”rgba(0,0,0,0.01)” btn2_bghovercolor=”#ff3a3a” divider_style=”icon” divider_text_color=”#ffffff” divider_bg_color=”#000000″ divider_icon=”Defaults-question” divider_border_style=”solid” divider_color_border=”#ff473a” btn1_text_color=”#ff3a3a” btn1_text_hovercolor=”#ffffff” btn2_text_color=”#ff3a3a” btn2_text_hovercolor=”#ffffff” title_font_size=”desktop:16px;” title_line_ht=”desktop:15px;” btn_width=”200″ btn1_font_family=”font_family:Roboto|font_call:Roboto” btn2_font_family=”font_family:Roboto|font_call:Roboto”][vc_empty_space height=”50″][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”200″][vc_icon icon_fontawesome=”fa fa-fire” color=”white” align=”center”][vc_column_text css_animation=”fadeInUp” css=”.vc_custom_1512778108914{padding-right: 50px !important;padding-left: 50px !important;}”]

Thanks to:

RED ACADEMY TEACHERS + STUDENTS | Mentorship and support

CATALYST WEB DEV TEAM | Collaboration and being open-mindedness

CATALYST UX TEAM | Maria and Wendy for all the hard work and team effort

CATALYST COMMUNITY DEVELOPMENTS | Patient and awesome clients

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